ArtsUSA.org Blog

  • Kick Your Content Up a Notch with Multimedia
    Earlier in this blog salon, we discussed the ten ways you could improve the website you already have, as well as the ways you could  create engaging content for your website. In both of those posts, we briefly highlighted the use of multimedia – graphics, video, animation, audio – as a way to make your […]
  • Learning Website Lingo on the Fly
    Working on a website redesign or refresh can become easily overwhelming, especially if you don’t consider yourself well-versed in the lingo, countless acronyms, and big concepts that get tossed around throughout the process. Learning a few of these more “techy” concepts, how they function, and why they are important will make navigating through the design […]
  • The Design Process: The Good, The Bad, and The Ugly
    Stop. Before you start thinking about the pretty wrapping paper you’re going to use for this awesome new website you’re about to give your audience, make sure you’ve done your research, organization, and started working with staff on content. Why do you have to do that first? Because to get good design you have to […]
  • Can I Play, Too? Involving Staff Members in the Web Content Creation Process
    The time has come. You’ve done your research to find out your audiences, figured out how to create great content to meet their needs, and you’ve convinced your organization’s staff and leadership that it’s time to build a new website. Now it’s time to involve your staff in the process – since they are the […]
  • 5 Documents You Need for a Successful Website Redesign
    We’ve already talked about how important it is to do your due diligence when taking on a website redesign – figuring out your audiences, securing buy-in from your leadership, selecting good partners and vendors, the importance of quality content for your website – and we’ll be diving in deeper later in this blog salon about […]
  • What You Need To Know About the New National Core Arts Standards
    So, you’ve heard about the new National Core Arts Standards, right? On Wednesday, June 4, 2014, the Coalition for Core Arts Standards held a virtual event celebrating the launch of new standards. Whether you participated or not, you may have some questions about them. Here is your key to understanding what’s going on. Why are […]
  • How to Pick the Best Partners for Your Website Redesign
    Now that you’ve decided that you need a new website, figured out your audiences, and garnered support from your leadership and staff, you should be ready to select a team of professionals to help you with the website overhaul process. There are very few organizations who can completely handle a web redesign in-house, so it’s […]

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